My Portfolio

Welcome! Here you will find my work and learn more about me.

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My Services

Below you will find a list of the services I provide and detailed information about each of them.

Brand Strategy

Developed comprehensive marketing strategies for various successful campaigns.

Content Creation

Created attractive visual effects, icons, and screens for various platforms and applications.

Analytics Insights

Performance analysis for process optimization in the gaming industry.

Brand face

Participation in the life of the brand and representation of the brand through one's face on social networks and company platforms.

Experience Overview

Marketing & Community Management

Development of a promotion strategy for gaming projects, market, competitor, and audience analysis. Creation of content plans and texts for posts, stories, game announcements, and advertising campaigns. Management of social media, community engagement, moderation of comments and interactions. Analysis of statistics, optimization of content and advertising campaigns to increase engagement and monetization.

Portfolio

Social Media Manager

Сoffee shop

2021 - 2023

Creation and optimization of content processes, team management, visual production, analytics, reporting and overall control of pages. Adjusted optimization of advertising, work with marketplaces, updating the assortment, monitoring and implementation of an effective promotion strategy that promoted sales and brand recognition.

Social Media Manager

Handmade candle shop

2023 - 2024

Strategy for developing and promoting the brand on social media and e-commerce, forming a unified identity, launching and optimizing advertising. The team worked to fine-tune processes and ensure stable brand awareness on all platforms, which led to an increase in sales and the acquisition of new clients.

Art manager

Volmi

Development and editing of screenshots, team management, creation of effective minds of work for designers. There will be optimization of pipelines, ordering of the structure of tasks and an equal distribution of attention. The result is improved team work, shorter deadlines and a stable flow of the project rhythm.

2022

Developed and refined the brand’s Tone of Voice, oversaw creation of promotional and informational content, prepared campaign scripts, and participated in game-related marketing initiatives. Immersed in projects to translate gameplay and features into engaging marketing materials. Successfully promoted the brand across social media and gaming exhibitions, increasing visibility and player engagement.

2021

Creo

2025

Creation of creatives, tips and targeted posts, mentoring of interns and external supervision of the team in work processes. Focus on growing income through data-driven optimization of creatives and upgrading of production pipelines. The result is increased efficiency of monetization, increased cycles of generation and further promotion to the core position, resulting in a strategic influx and vibrating results.

Team Lead

2025

Led content and creative direction on subscription platforms, responsible for strategy, production and optimization of digital materials. Ensured operational efficiency and revenue growth through data, system pipelines and scalable workflows. Built a structure for rapid testing and adaptation of content, supported consistent quality and predictability of results. Managed the team, engaged in mentoring, recruiting and onboarding. Implemented clear KPIs, monitored the implementation of standards and coordinated work with marketing and analytics to align content strategy with growth goals, monetization and platform requirements.

Ludic Labs

Art & Game Content Management

Coordination of art processes and management of the visual component of projects (concepts, screenshots, videos, UI/UX materials). Creation and adaptation of game materials for social media and marketing campaigns. Setting up and monitoring production pipelines for the art team, maintaining project documentation and quality standards. Mentoring the team, optimizing processes, and accelerating task completion times without sacrificing quality.